by admin | Nov 16, 2023 | Newsletter |
“The fortune is in the follow-up.” – Jim Rohn Consistent follow-up is often the difference between success and missed opportunity. Imagine an entrepreneur seeking investment for a new project. He pitches to an interested investor, but afterward,...
by admin | Nov 15, 2023 | Newsletter |
“Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.” – Leo Burnett Making a sale often depends on the strength of your offer. A strong offer is more than just a product or service; it’s how you present it, the problem it solves,...
by admin | Nov 14, 2023 | Newsletter |
“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov Marketing is everywhere, bombarding us with endless messages daily. But for businesses, especially startups, being part of the noise isn’t...
by admin | Nov 13, 2023 | Newsletter |
“Customers don’t expect you to be perfect. They do expect you to fix things when they go wrong.” – Donald Porter Understanding your customer is the difference between a business that flourishes, and one that remains static and eventually fades away. At the...
by admin | Nov 10, 2023 | Newsletter |
“Your brand is what other people say about you when you’re not in the room.” – Jeff Bezos In a business world, filled with competitors vying for the same audience, the importance of clear positioning cannot be overstated. A distinct, well-articulated...
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